Coursing through the carpeted hallways of the Hilton NYC convention center Wholesale Cory Littleton Jersey , thousands of people from every demographic were either entering or exiting the various lecture halls. This was not to say that the traffic at the booths was small, but the numbers of people who were there just to gather information was dizzying. The 2006 Search Engine Strategies Convention in New York City was everything an attendee or sponsor could hope for. Kicked off by a keynote speech given by 's Barry Diller, it's been awhile since rumor circulated concerning the possible sale of . However, when Diller says: 'search will be everywhere,? in regards to the future, it may be assumed that the seasoned media vet has no plans to retire his jersey in the near future. More players mean more competition. This bodes very well for the niche players, too. The torch of search innovation will be carried forward by the ?have-nots;? companies still hungry to improve search in order to attract new users Wholesale Robert Woods Jersey , because the game is far from over.
I walked the convention as a representative of a niche player, . And like any search specialist, I'm excited to see focusing efforts on the quality of the search process, as opposed to merely scheming to retain a massive user base, like Google or Yahoo. There's nothing wrong with Google's applications, but is its focus to improve and continue revolutionizing search, or to preserve its own dominance? Is amazing map technology advancing the search process or does it keep us talking about Google?
Diller Wholesale Eric Dickerson Jersey , in keeping the focus on search instead of shares, is pointing in the right direction - one that benefits end users. Perhaps they are looking to attract the discriminating web surfer before reeling in every Internet user. You may not have heard of many sponsors and exhibitors at the SES, but be sure that most believe, like Diller, that search is just getting started.
Search is evolving and everyone, like , seems to be focused on performance. In fact Cheap Jamon Brown Jersey , the countless exhibitors at the conference each had their own search implementations that better the process. Great ideas were everywhere. It's a good thing the conference was well stocked with accompanying literature, because I could never have remembered it all. A simple case of information overload perhaps, but still indicative of the innovation that's flooding the search industry. Everybody seems to have some new proprietary innovation; everyone wants to build the Next Big Thing.
One thing to note about the evolution of is its link to bloglines, the feed aggregator. XML feeds are vital to search engines, particularly to ones that want to stand out in terms of higher performance for their users. is not gunning for tops in aggregate search (yet), but is instead refining the search base it already has. And the functionality of XML feeds plays right into this development.
We love to see any search engine focus on performance; since 's particular technological search innovation is the world's first real-time, self-updating fraud protection system. The key word? Reliability. We're helping search engines Cheap Josh Reynolds Jersey , big or small, improve their product.
Let's go back a couple of years. Do you remember when search was a pain in the neck? Weeding through spam and bogus or misdirected results was like trying to watch television through static. (Does anyone remember static?) All that spam and word cramming tended to ruin the search experience. Google is largely credited with the vast improvement in results, and shares credit with Overture for developing the model for today's search advertising. And, while this has been a joy for the user (ie. better results, increased faith in the search process); it's not without its occasional drawbacks, like the scourge of click fraud.
Click-fraud has proliferated in the new age of search- further proof that search needs improving. Users at their computers are largely unaware of the risks or dangers? only advertisers get hurt, which means easy money for crooks Cheap Gerald Everett Jersey , and it doesn't hurt the big engines. And even then, advertisers might not figure it out ? click-fraud is an almost untraceable crime. Ironically, it's shadowy crime in a measurable arena.